July 1st: Teaser #3

Teaser #3 is a snippet of a shirt that is sure to make you laugh, at least a little bit. You thought the hamburgler was dopey...

July 1st: Teaser #2

We all have to represent something. So find what you want and represent it hard core style, all while wearing this future Essentials Shirt.

Been there, done that.

The cops came and ruined my session. Got some good photos out of it, though.
Photo: James Alby (Vancouver, WA) Thanks to Fecal Face for the link.

July 1st: Teaser #1

This shirt is about to light your fire. Actually, you already have it in you, you just might not know it!

USA Soccer

Landon Donovan's goal in the 91st minute of U.S. game against Algeria qualified the team for the knockout round and gave them the win in Group C of the World Cup. We were so stoked that when Landon took off his jersey after scoring that goal and his under shirt just so happened to be essentials. A true American that buys american made, sweatshop free clothing! USA!

Ninja Shirt for next month?

I was think about doing a Ninja shirt this coming month, but then I saw this picture and realized Ninjas don't need shirts.

Behind the scenes

Here are a few behind the scenes photos from our "May 1983 Commercial"
If you would like to see more, check them out on our essentials facebook.
or you can watch the video at http://www.youtube.com/user/EssentialsFam

Sick Sean Malto Video

Give it a second...when this one warms up, it really warms up.

Essentials Fashion Show at the Ruby Room

Photo of the day.

This photo is to commemorate the sales of the last few "Spaceman" shirts. As you probably know, all of our old shirs are on sale, and will be selling out very soon. I think that everytime we sell out of a shirt, I will post a memorial of that shirt! Or maybe this is the only one!

The name of this photos is "Space Docking".

Since 80's fashion is back...

I think that Carl Lewis' 80's version of the national anthem should come back. Carl Lewis can longjump 29 ft 2¾ in, but he can't sing worth a sh*t.

Super beautiful surf shots.

This little video was sent to us by Yasser Dahab out in Bodymore Murderland. It is called "Making Waves: The 14 Days of Vincent Laforet" and it documents one of the world's top surfers, Jamie O'Brien. Stunning use of visuals and sound if you ask me.

Check it out here.

I guess it was right on time.

Man, I am happy that you all are digging on the "Death of Industry" Shirt. Guys and ladies both are picking this one up, and for good reason. It's time that we should be riding our bikes to work and to the beach. It's time that we use a lot less electricity that is made by pumping coal soot into our skies. It's past the time...

Last night an Exel sub station of our power company exploded and the power went out. We went outside to go for a bike ride, and the neighborhood looked like I imagined it did in the 1920's, before TV, before the internet. People were talking. People were walking. PEOPLE WERE SMILING. I kinda wish the power would go out more often!

Anyway, send a message by picking up "Death of Industry" and let people know that you want to free our world from the constraints of Industry!

That is my rant for the month, I promise!